Published by olivia.wright@dontpanicprojects.com
Published Date 10.11.2023 
Honest Digital is a marketing agency that produces high-quality digital marketing services for individual car dealerships and larger automotive groups across the United States. Our team is not based in a single city or state but instead is spread around the US and beyond. This diversity allows us to better understand the needs of our clients in different regions – and to be more responsive to them. We have been fully remote since the start, so our processes for online collaboration were already streamlined before most companies were forced away from in-person collaboration.
We prioritize the development of our team members and frequently promote from within. Our ethos is one of growth and development, both for our staff and our clients. This approach has paid significant dividends to our clients: on average, we have maintained an organic traffic increase rate of 70% in nine months after a client starts services with us. Moving forward, we are setting our sights even higher. The company continues to expand, bringing on new staff members every month.
Our services include search engine optimization, social media advertising, and digital PR. Our search engine optimization work is first-class; our team crafts pages that consistently rank well in search engine results pages and satisfy search intent. Coupled with paid search services and Digital PR, our comprehensive campaigns result in increased online traffic and business for our clients.
Honest Digital Succeeds in the Face of Adversity
Automotive advertising is a highly dynamic and intensely competitive vertical. Simply treading water requires keeping up with search engine updates – every major algorithm refresh could present a sea change for the industry. Honest Digital has managed to grow 875% in just three years despite these headwinds. We have blossomed in tandem with our clients, so much so that we ranked #204 overall on the 2023 Inc 5000 List.
We conduct in-depth competitor research to identify the strengths and weaknesses of their strategies to better prepare campaigns and advertising on behalf of our clients. Between this work and our dedicated SEO team, we have maintained a robust pace of growth while still delivering a top-tier product to the businesses that have trusted us to help them grow.
All of our SEO work is done in-house. The SEO analysts on our team conduct in-depth keyword research and design pages that best meet searchers’ intent. Our experienced automotive writers then craft copy for the pages that rank well and resonate with the client’s target audience. The Honest Digital graphics team creates crisp visual assets that add tremendous value to our pages. Quality assurance professionals and a dedicated web team ensure that our work is 100% compliant, looks great, and functions well.
Our #1-Ranked Work
One of our clients informed us last year that they were receiving a lot of questions about the Honda CR-V and the Honda HR-V. After some research, we found that this topic was also highly searched online, so we set out to create a superb web page that could assist our client and capture clicks on their behalf. The comparison page that we brought to life was indexed in December of 2022 and has since brought more than 60,000 clicks for the website (as seen below) and is currently ranking #1 in the nation.
Page URL hidden to protect client’s privacy. Inc 5000 was sent the original and verified this screenshot.
We expanded on our success by building a page that compares the hybrid versions of these vehicles. The article referenced in the screenshot below, indexed in January of 2023, has already netted almost 14,000 clicks. This page has more than one million impressions; the one that inspired it has 1.7 million. We come through for our clients when they request something from us, whether it’s a custom-built page or a new search campaign.
Page URL hidden to protect client’s privacy. Inc 5000 was sent the original and verified this screenshot.
What Our Business Means to Us
The Honest Digital team is proud to provide clients with quality service that grows their business. The success of our clients is our own success. We are thrilled to see a page start pulling in massive clicks for a website we manage, and we celebrate these wins internally too. While we engage in some friendly competition within our team, everyone comes together to celebrate successes.
When one of our clients is doing well, this has a positive impact on their region. A car dealership that is growing might expand, adding well-paying jobs to the town or city where it is located. Our clients’ expansion benefits their communities by providing increased economic activity. We’re thrilled to be a part of making this American growth possible.
Agency Growth in 3 Years (from 2020 to 2023).
